Protect your data. Free your business.
Titus, a trailblazer in data classification, found itself at a pivotal moment in its 25-year journey. Evolving far beyond its reputation, Titus emerged as a leading provider of end-to-end data protection solutions. However, public perception lagged behind their remarkable progress.
Entrusting us with their transformation, Titus sought a bold brand makeover. Our concept, "Protect your data. Free your business," became the touchstone of their revitalized image. We spotlighted their technology-agnostic platform, empowering enterprises to integrate top-tier components. Through fresh corporate identity work, we leveraged the forces of speed and progress to create a visual language that emphasized their brand position.
We also armed their sales force with a new Messaging Framework, fueling their success. The outcome? Amplified sales, leading to an acquisition within a year of the brand relaunch.
Working with this team is like having another trusted employee in the conversation, that also happens to be an expert.
JIM BARKDOLL / CHIEF EXECUTIVE OFFICER / TITUS SOFTWARE