Driving Commercial Real Estate Leads During a Pandemic

While Covid-19 was affecting the economy in myriad ways during the fall of 2020, commercial real estate (CRE) was one segment particularly challenged. Walker & Dunlop Investment Partners came to us to create a compelling case for investing in CRE during that perilous time.

We utilized our unique Data Informed Customer Engagement methodology to introduce their new brand and generate leads from both the client’s existing but dormant prospect list, as well as new leads via carefully selected media partnerships. We emphasized the historic opportunity of the situation, as well as the altruistic nature of bringing an influx of financial capital into a market segment in dire need of it. The results were nothing short of remarkable. Open rates above 40%. Click-thru rates in the high teens. And in the end over 1,000 new leads were generated for Walker & Dunlop Investment Partners.

This team delivers as promised. Quality content, data-driven insight and 200+ qualified leads in the first week…very impressive!

GEORGE RUPP / MANAGING DIRECTOR / WALKER & DUNLOP INVESTMENT PARTNERS

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